Andréa Leal - Visual Identity

ANDRÉA LEAL

Andréa develops a differentiated and innovative work in Recife, so we have tried to represent that in her new logotype. During the logotype creation process, she was building a concept studio and allowed us to contribute with some details of that construction.
The logo has as a symbol a bark of cinnamon and a star anise, spices usually used in teas for babies and lactating mothers. We purposely create a symbol which provides different perceptions. Some people see a mother holding a baby, others a heart, besides the elements that gave rise to the symbol. The interesting thing is the synergy with all perceptions and Andréa's work.

MEMORIES FACTORY

SPECIAL PACKAGING

BUDGETS AND DISCLOSURE MATERIALS